A beautiful landscape.
A formidable challenge.
And a complete overhaul.
“… everything in life is made of people. We have to be able to find the best, those with the eccentricity and profile to find the right message for our project.”
Carlos Manso
Infralobo’s Chairman
Between the tradition of the territory and the technological vanguard, Infralobo trusted the Creative Clan to design a future where every innovation was indispensable in building a sustainable legacy. Guaranteeing quality services to the inhabitants of the Vale do Lobo resort, speed of response and action, with a continued effort on improvement and optimization of resources, required communicational adaptability and clarity. This is a process of building a global vision with local roots: piece by piece.
B16 translated innovation into emotion, creating narratives that brought the work of Infralobo closer to the inhabitants that the municipal company serves. It took a deep understanding of the bureaucratic, technological and, above all, human reality to create a lasting but moldable solution. Each piece of communication revealed a commitment: to make the abstract tangible, the real visionary and the future accessible.
The vision of the Smart Resort required careful steps to ensure that the concept was not just a slogan, but something built and validated with concrete actions, in a strategy that connected services to the brand positioning. The B16 strategy has projected Infralobo as a leader in territorial innovation and smart-management.
The adaptation of the content was essential for the vision of Infralobo to be effectively communicated at each moment. The Creative Clan has produced events and multidisciplinary materials where data and services become simple, engaging stories. Each of them was a part in the humanization of Infralobo, connecting people, technology and territory.
Between local narratives and global platforms, B16 has fostered stories that have expanded the reach of the Infralobo brand, consolidating it as a world reference in smart innovation and management.
ANOS
De 2017 até aos dias de hoje, a Infralobo ocupa um lugar muito especial no nosso portfólio, com relações sólidas e um diálogo profícuo.
CINZA A ARCO-IRIS
Conseguimos implementar um branding ousado que transformou uma empresa cinzenta numa entidade com potencial de comunicação internacional ao nível da sustentabilidade e inovação.
APRESENTAÇÕES
O vídeo infográfico produzido tem sido apresentado em centenas de venues, apresentações e comunicações sobre o setor. A Infralobo é um exemplo a seguir.
EVENTOS
Da necessidade, à ideia, ao conceito, à produção e pós-produção, desenvolvemos de raíz mais de 10 eventos para a Infralobo.
NOTÍCIAS
Ao longo destes anos, conseguimos estabelecer relações fortes ao nível regional, nacional e internacional, tendo conseguido publicações de conteúdo em diversos órgãos de comunicação social.
VÍDEOS
Produções simples, complexas, documentários, institucionais, infográficos, de branding, curtos, entretenimento, temos conseguido produzir todo o tipo de conteúdo em formato vídeo de acordo com as necessidades da entidade.
THE SAMURAI
Erro: Nenhum dado encontrado no campo "warriors".
SHARE YOUR IDEAS WITH THE CLAN
If we share the same path, why walk alone?
If we share the same principles, why not fight shoulder-to-shoulder?
(Seriously, send us any word. We promise to give you a swift response.)
FOLLOW
THE CLAN
Want updates on our quests? An insight into our work life? A quirky meme exchange? Follow us on all platforms.
