We are a clan of multidisciplinary creatives who identify with Bushido's values. We work together to strengthen the communication of companies that positively impact society.
Developing creative processes and materializing them from idea to content, while coordinating different strategy and management types. Through all of it, we will stand by the company’s vision for its future, while carrying out the values the B16 clan defines itself by.
THE CLAN
We are a clan of multidisciplinary creatives who identify with Bushido's values. We work together to strengthen the communication of companies that positively impact society.
Developing creative processes and materializing them from idea to content, while coordinating different strategy and management types. Through all of it, we will stand by the company’s vision for its future, while carrying out the values the B16 clan defines itself by.
B16
Comes from the desire to create a space where people can REALLY work together. A space for professionals, who value time and freedom, to REALLY share ideas. Somewhere where a REAL legacy can be built upon.
We share the same values. We share the same passion for making dreams become reality. We share a bizarre sense of humor. And we share the same desire to achieve our goals.
B16 defined its values according to the Bushido, "the way of the warrior", or the code of conduct and ethics of Japanese samurai.
This one set of principles equally values ethics and culture. Although Bushido was originally developed for samurai warriors, many of its principles can be applied in everyday life.
Recognizing the importance and scope of these values, the B16 clan adapted them into their way of working.
A time-tested path. An example to replicate. A contemporary organization.
忠義
"Chu" Loyalty
Samurai honor their commitments.
"Rei" Resilience
Samurai fall only to practice how to stand up.
礼
義
"Gi" Dedication
Samurai do not yield once a mission is given.
"Jin" Emphaty
Samurai use their skills with integrity and consciousness.
仁
名誉
"Meiyo" Ambition
Samurai crave challenges to test their skills.
"Makoto" Respect
Samurai will fight to defend a cause they believe in.
仁
勇
"Yuu" Courage
Samurai do what needs to be done.
B16 defined its values according to the Bushido, "the way of the warrior", or the code of conduct and ethics of Japanese samurai.
This one set of principles equally values ethics and culture. Although Bushido was originally developed for samurai warriors, many of its principles can be applied in everyday life.
Recognizing the importance and scope of these values, the B16 clan adapted them into their way of working.
A time-tested path. An example to replicate. A contemporary organization.
忠 義
"Chu" Loyalty
Samurai honor their commitments.
礼
"Rei" Resilience
Samurai fall only to practice how to stand up.
義
"Gi" Dedication
Samurai do not yield once a mission is given.
仁
"Jin" Emphaty
Samurai use their skills with integrity and consciousness.
名 誉
"Meiyo" Ambition
Samurai crave challenges to test their skills.
仁
"Makoto" Respect
Samurai will fight to defend a cause they believe in.
勇
"Yuu" Courage
Samurai do what needs to be done.
A place where experience is shared and discipline is tested. Or a blog, if you prefer.
This is a clan that works together. This is a space for professionals, who value time and freedom, to share ideas. This is where a real legacy can be built upon. Maybe this is a place for you.